BLC bank organizes workshops in Beqaa to strengthen women’s role in the economy

The BLC bank organized in collaboration with the local partner of the British Cherie Blair Foundation, the Tomorrow’s Youth Association, a series of training workshops in the Beqaa aiming at supporting and empowering women professionally and personally.  The workshops extended between 24 June to 27 August and were managed by business expert, Ara Kartasougian.  They included several topics namely developing marketing strategies, strengthening marketing position, developing costing and competition strategy, and improving salesmanship skill.  The workshops were implemented within the framework of the women empowerment WE initiative of the BLC bank through which it seeks to enhance women’s role in local communities, and to provide financial and technical support so that women are able to develop their personal and professional skills.
 
Source: Al-Diyar 14 October 2014