Touch encourages young minds to think out of the box

As part of its efforts to develop creative digital visioning, the leading mobile operator in Lebanon, Touch, led by Zein Group, partook in the Innovation Weekend held at the beginning of October as part of the business accelerator activities 2016 sponsored by the Bank of Lebanon. The 3-day event, which was organized by SETT & Startup Megaphone, in collaboration with Seeqnce, included a series of separate workshops, with one main focus, to introduce a thinking design concept as an efficient model for finding the best solutions. In a statement, Touch said the event represented a perfect opportunity for the company to transform its experience in the communications sector into an educational research and learning tool to benefit the young minds. On the subject, Touch Chief Commercial Officer, Nadim Khater, commended the company’s involvement in similar educative competitions which employ effective designs that stimulate thinking out of the box. It promotes the skills of young people, he said, to produce the best solutions, allowing their exposure to real life instances through engaging in real business challenges. For her part, founder of SETT Partners, Tamara Zakharia, said that the purpose of the above workshop is mainly to build bridges between students and establishments, particularly fresh graduates, equipping them with the required skills that facilitate their lookout for innovation-based digital jobs offered by the labor market. (Al Mustaqbal, Al Diyar, October 8, 2016)