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"World Fair Trade Day" for promoting Lebanese products
26-8-2019
Fair Trade Lebanon organized for the 8th consecutive year a ceremony at St. Georges’ Convent Roumyeh- Qleiyat to mark the World Fair Trade Day which falls on August 25 of each year. The event, held under the slogan ‘Meet the producers’, saw the presence of 1500 persons, including show goers and producers, in addition to concerned bloggers and Fair Trade advocates. It included a live culinary workshop prepared by Fair Trade Lebanon Coops offering an assortment of authentic Lebanese dishes, like frikeh, stuffed grape leaves and kibbeh. Participating as well, was Souk Jana Loubnan, which showcased a variety of veggies and fruits, and some 30 cooperative associations. The ceremony featured a number of heritage and cultural activities, notably sessions on saj making, painting, honey extraction and recycling. FTL said it is providing a sustainable economic model for farmers in rural areas through the provision of necessary equipment and training on food industries to 50 coops in line with international standards and fair trade principles. Lebanese producers now export more than 70 products through the FTL network to Europe, USA, UK, Australia and GCC states. On the occasion, economy minister Mansour Bteish, explained that through the FTL concept, brokers connecting producers and consumers draw back, motivating farmers to develop their production. The government is working to stimulate various productive sectors to gradually restore the trade balance in favor of domestic exports, Bteish said. (Al Mustaqbal, L’Orient Le Jour, August 26, 2019)
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