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Al Akhbar: Horeca lacks luster for its silver jubilee
28-3-2018
After the opening last week of the largest annual hospitality trade show, Horeca 2018, under the slogan ‘From Lebanon to the world’, (https://goo.gl/Ly9QPe) , Al Akhbar wrote yesterday, it is fair to admit that the exhibition lacked the luster pictured on its silver jubilee and that nothing is alluring or striking enough to conquer the world. Yet still, it is not without some positive outcomes, to expect the least. As its broad title relays, the exhibition was aimed ‘from Lebanon to the world’, yet the number of international participants was below expectations and the majority of companies were present in the past few years. Some told the newspaper that they participated out of ‘an obligation or a proof of attendance’ rather than for the display of new and original services and goods. Besides, the newspaper went on to say, the entrance fee for ordinary showgoers from outside the industry was set at LL 50,000, whereas specialists, invitees and staff entered free of charge. Ironically, the event which is supposed to be hospitality-related, did not impart a sense of hospitality or bounty given the prohibitive entrance fees. One advantage of the event is that it offered small scale producers and manufacturers the space and opportunity to showcase their products and secure new markets and clients for their businesses. The article is found on the following link: :https://al-akhbar.com/Finance_Markets/247054. (AL Akhbar, March 27, 2018)
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