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Lamia Salhab’s venture into chocolate making
28-12-2017
L’Orient Le Jour spotlighted today the ‘Desir Noir’ venture for chocolate making by Lamia Salhab who also organizes cookery and chocolate making courses once a week. Salhab said she started her undertaking back in 2007 making mint, caramel, coffee and orange flavored dark chocolate delicacies. She told the newspaper that the idea of making and selling unwrapped gourmet dark chocolate was a novelty at the time. On her career path, Salhab revealed that in 2004, she worked at Wadi’ Haddad restaurant in Monot street, Ashrafieh, where she learned the basics of chocolate making. In 2007, she decided to launch her own business, and started making and selling chocolate to her friends and showcasing her creations in local exhibitions. Her products quickly found their way to the market which encouraged her to open her first shop in the town of Biakout in Matn. She said she seeks to keep up with the latest know-how in the industry and hence travels to attend training workshops by world famous chocolate designers, she told L’Orient Le Jour. Her passion for adventure and challenge pushed her business forward, Salhab boasted, stating that her life has changed when she started working. (L’Orient Le Jour, December 28, 2017)
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